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Facebook Adds 3 New Publishing Tools To Target Posts

Facebook recently announced three new tools to help publishers connect with their

readers.

1.    Interest Targeting

To help you reach the right person, Facebook now offers the ability to target posts a subset of the people that like your Page.

 

2.    Post End Date

Post End Date allows Page admins to specify a day and time to stop showing a post in News Feed. This tool prevents people from seeing out-of- date posts in News Feed, but post will continue to appear on Page. This is now available to all Pages to have enabled the Targeting and Privacy setting.

 

3.    Smart publishing is a new, optional tool that identifies and publishes stories that are popular with people on Facebook. Once you enable the setting, frequently shared links to your website can appear in News Feed for people who like your Page.

 

Reference* http://socialdraft.com/facebook-new-publishing-tools/

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It’s been saying that Facebook does not care about Page any more as it keeps changing algorithm which deteriorates the efficiency of posts to users that “like” your page, now we finally heard some good news.